JORDAN - 166 Flatbush Popup

Brooklyn, NY

2016

As apart of the Jordan Brand Classic bringing the best and brightest high school basketball stars across the country together in Brooklyn, I produced a pop up store on 166 Flatbush in Brooklyn. This project was concepted and produced in 6 weeks after the Toronto asw pop up.

Also included in the weekend were activations at Barclays center and the team hotel in Mid-Town Manhattan.

Photography: Transmental

Partners: Jordan Brand, One Hundred, AKQA, Game 7, Limitless,

Design: Jerry Inscoe

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